Irish Writers Centre: Using Social Media to Build Your Personal Profile with Jennie McGinn
This is a 5-week course which brings emerging writers through an overview of social media and how to utilise social media channels to build a personal brand
The course will initially look at personal and brand stories and how these should be leveraged digitally. The course will then cover Instagram, Threads, Linkedin, WordPress & Substack; how to use each of these channels, how to present across these channels and how to build communities and audiences across these channels. Throughout there will be practical workshop activities, clinic advice and recommendations on communities, creators, press & journalists to align with.
Jennie Mc Ginn has over 20 years working in marketing, branding, ecommerce and social media. She has worked with large brands like Lifestyle Sports, Fields Jewellers and Kildare Village and with many emerging craft businesses and brands such as Bean & Goose, Seabody, Chupi Jewellery, BuJo, Flowerpop and Criostal na Rinne.
Jennie has delivered workshops to Kildare Library and Arts Services, Creative Mornings, Digital Marketing Institute, Social Media Summit and has lectured at TUI Dublin.
Date: Tuesdays at 2 - 5 pm, 9 April - 7 May 2024
Location: Online
Cost: €225/€203 Members
Further info and to book
here